Better visibility. Better results.
SEO Services In Kanpur
Search Engine Optimisation (SEO) is a method of increasing your website traffic without any direct investment in advertising or publicity. SEO draws natural/free/organic visitors to your website by increasing its visibility on search engines (like Google, Yahoo!, Bing) for relevant keywords. ScoreBidder focuses on on-page and off-page optimisation techniques to help your website get better rankings on search engines, thereby increasing the number of visitors. On-page denotes factors present on the website itself that can be improved. We make your site discoverable for website crawlers by optimising content, links, and back-end information. Off-page denotes factors outside your website that contribute to better ranking. We create an off-page reputation for your website through back linking, submission, and postings. Aiming for enhanced SERPs for competitive keywords, the goal of our SEO company in Kanpur is to provide you the long-term benefit of acquiring organic customers, increasing traffic, and improvising search engine rankings.
On Page SEO
Through on-page SEO we optimize the content on your webpages and HTML source code to clearly define what your webpage is about and what information it offers. We work on page titles, meta descriptions, internal links, alt-text and anchor text, URLs, and more, to make your website easy to cache by crawlers.
Off Page SEO
Off-page SEO refers to optimization activities that we perform outside the boundaries of your website. We work on aspects that build backlinks to your site and contribute to improvise your ranking. Activities include social media marketing, guest blogging, influencer marketing, article submission, blog submission and more.
Local SEO is an effective technique to reach out to and engage with your local prospects and customers. For local search, search engines gather information from local content, links, social profile pages, and citations. We optimize these, to make your brand visible to your target customers.
We evaluate your site in-depth and prepare an SEO report that analyses the following segments:
such as meta descriptions, title tags, and headers.
including the quality, volume, and authority of linkages.
for content quality, originality, and SEO-friendliness.
On Page SEO
including your XML sitemap, robots.txt file, and schema.
for intent, search volume, relevance, and competition levels.
SEO is much more than a higher ranking on Search Engine. It gets you:
Your customers/prospects start recognising your brand more and more as they see it more often in search results. This generates a brand recall because they are able to associate with you better.
Enhanced Trust Factor
Customers perceive your brand to be trustworthy if search engines rank your site higher than the competition.
Specific Website Traffic
Your website does not just need traffic, it needs the right traffic. And with optimization and ranking on the right keywords, you draw prospects that are more likely to convert into customers.
SEO is a long-term customer acquisition strategy. In fact, it brings sustainable results, leading you to attain customers and therefore, sales, over a long period of time.
If your website is constantly ranking high, your customers will recognise your website every time they have a requirement and are searching online for it. This recognition helps in driving repeat business.
Compared to any form of advertising, SEO delivers the best return on investment. You get lasting results with a much smaller investment.